Internal R&D Project

Heartline Songsmith: Automating the "Impossible" SKU.

We built a fully automated Direct-to-Consumer (DTC) brand that generates custom, studio-quality music on demand. This project was our proving ground for Dynamic Media Inventory and Automated Rights Management.

graphic_eq Generative Audio inventory_2 Dynamic SKUs copyright Automated IP Transfer

Heartline Songsmith

Your Story. Your Song. Your Legacy.

music_note
Custom Audio Generation
Processing lyrics...
COMPLETE
gavel
IP Rights Transfer
Assigning copyright to user...
EXECUTED

The Challenge

Personalized products usually mean high labor costs. We wanted to see if we could sell a product that didn't exist until the customer ordered it—specifically, a custom song—while automating the complex legal and logistical hurdles that usually stop brands from offering this level of customization.

warning The SKU Problem

How do you manage inventory for "physical media" (CDs, Cassettes) when the audio content on that media is generated dynamically 5 minutes after purchase?

copyright The Legal Problem

High-tier customers expect ownership. We needed a system that could generate a song AND automatically generate/execute a legal rights transfer agreement without a lawyer involved.

The Architecture

How we used Production Intelligence to solve the supply chain.

01

Generative Media Pipeline

We connected our storefront to a custom AI-audio workflow. The user inputs their "Story," and our system translates that narrative into lyrical prompts and musical style tags.

  • check Automated Lyric Drafting
  • check Style-Matching Algorithms
  • check "Human-in-the-Loop" QC Step
02

Dynamic Rights Management

For our "Premier Hit" tier ($149), the system triggers a legal workflow. It generates a custom PDF contract assigning full rights ownership to the buyer, stamping it with the transaction ID.

  • check Dynamic PDF Generation
  • check Automated License Stamping
  • check Tier-Gated Logic
03

On-Demand Manufacturing

We solved the "Studio Upgrade" challenge by integrating with a bespoke POD (Print-on-Demand) media service. The digital file is routed to a physical production facility only after the user approves the track.

  • check Single-Unit CD/Cassette Runs
  • check Custom Artwork Generation
  • check Zero Inventory Risk

The Commercial Model

We proved that customers will pay premium prices for AI content if the packaging, rights, and delivery are seamless.

The Personal Song
$49.99
  • check AI-Generated Custom Song (MP3)
  • check "Track Vision" Creative PDF
  • check Personal Use License
Standard Tier
Best Value
The Premier Hit
$149
  • check Everything in Personal
  • check FULL RIGHTS OWNERSHIP
  • check Music Video Generation
  • check Personalized AI VJ Intro
Automated Legal Layer
The Viral Package
$199
  • check Everything in Premier
  • check Social Media Asset Kit
  • check High-Quality Instrumental Track
Marketing Layer

Dynamic Physical Inventory ("Studio Upgrades")

album
Official Release
mic_external_on
Retro Cassette
usb
Custom Jump Drive
rocket_launch
Rush Delivery

We Solved the "Impossible" SKU.

If we can automate the legal rights, creative generation, and physical manufacturing for a custom song, imagine what we can do for your retail supply chain.

Discuss Your Inventory Challenges